A QUICK TIP:
How to customize your LinkedIn profile URL for a more professional appearance. After reading Mike McCormik’s article on LinkedIn I wanted to show you how to personalize your link.
A. The default URL that LinkedIn creates when you create a profile follows a structure such as this: http://www.linkedin.com/pub/michael-smith/1/234/567 (what appears to be a random set of numbers). That URL is not exactly SEO friendly and is definitely not memorable.
Customizing the URL allows you to give it a “brand” and be easy to use and remember. Once customized, the /pub is changed to /in and the customized content is displayed.
As an example:
There is a difference and you should never accept the default URl. Customize it!
STEP ONE –
Click “Edit your public profile” in the upper right-hand corner.
STEP TWO –
Insert your name or brand you wish to have as the personalized URL.
SAVE YOUR PROFILE and you are done!
It will make sharing your profile much more professional.